Trend Nova World and Marvi Rural Development Organization (MRDO) formalize a strategic Joint Venture to advance UN SDGs in Pakistan, combining global expertise with grassroots mobilization for high-impact development projects.

Islamabad, Pakistan, January 09, 2026
In a decisive move to elevate the standard of development interventions across the region, Trend Nova World (Private) Limited has formally executed a Joint Venture agreement with the Marvi Rural Development Organization (MRDO).
The agreement was ratified in Islamabad on January 9, 2026, by Mr. Zakir Abbas, CEO of Trend Nova World, and Ms. Sughra Solangi, CEO of MRDO. This partnership marks the convergence of two distinct strengths: global strategic advisory and deep-rooted grassroots mobilization.
Bridging Strategy and Execution
The complexity of modern development challenges demands more than just resources; it requires a sophisticated blend of high-level strategy and on-ground agility. This alliance is designed to bridge that gap.
Trend Nova World brings its specialized expertise in Strategic Project Design, Financial Oversight, and Global Compliance Standards competencies honed through operations across multiple jurisdictions. MRDO complements this with over three decades of field experience, social mobilization, and trusted community access in Sindh.
“Our objective is to redefine operational excellence in the development sector,” stated Mr. Zakir Abbas, CEO of Trend Nova World. “By integrating our global best practices with MRDO’s extensive field network, we ensure that every project is not only strategically sound but also delivers measurable, sustainable impact to the beneficiaries who need it most.”
A Shared Commitment to the SDGs
This collaboration is anchored in a shared commitment to the UN Sustainable Development Goals (SDGs). The Joint Venture creates a robust framework to acquire and implement high-impact projects, with a primary focus on:
- Clean Water & Sanitation (SDG 6): deploying sustainable infrastructure to address water scarcity in marginalized districts.
- Quality Education (SDG 4): enhancing educational access and facility standards in rural areas.
- Decent Work & Economic Growth (SDG 8): designing data-driven livelihood programs that foster economic resilience.
Operational Governance
A key pillar of this partnership is the adherence to international standards of transparency and governance. The Joint Venture structure ensures that all initiatives are managed with rigorous financial monitoring and compliance, providing international donors with the assurance that funds are utilized efficiently and transparently.
This agreement serves as a master framework for long-term collaboration, positioning Trend Nova World and MRDO as a formidable entity capable of handling large-scale, complex development interventions.
For further updates on our joint initiatives and impact reports, stakeholders are invited to visit the Development Sector Division section of our website.
About Trend Nova World Trend Nova World is a global multi-disciplinary organization providing specialized advisory in HR, Logistic, Real Estate, Fashion, Education & Technology, and the Development Sector. We assist organizations in redefining excellence through smart partnerships, sustainable growth, and global innovation.
About MRDO Marvi Rural Development Organization (MRDO) is a registered society dedicated to social mobilization, health, and livelihood improvement in Sindh, Pakistan, with a proven track record of community engagement since 1994.

