A proposed advocacy documentary capturing how organizations of persons with disabilities strengthen policy influence through capacity building in Pakistan.
Proposed Project | Trend Nova World (Private) Limited
Project Overview
The Development of Project Documentary – OPD Capacity Building Project is a proposed advocacy and communications initiative designed to visually document and amplify the impact of a capacity-building program for Organizations of Persons with Disabilities (OPDs) in Pakistan. Submitted by Trend Nova World (Private) Limited to the Centre for Peace and Development Initiatives (CPDI), the project supports the broader objective of strengthening democratic participation, inclusive governance, and rights-based advocacy.
The documentary is conceived not as a conventional event video, but as a strategic advocacy tool—capturing how OPDs transition from passive recipients of support into active policy advocates capable of engaging government institutions, influencing public policy, and holding duty bearers accountable.
Strategic Context and Rationale
Persons with disabilities and their representative organizations often face structural barriers to meaningful participation in governance processes. While capacity-building initiatives are increasingly implemented, their impact is rarely communicated in ways that resonate with policymakers, donors, and the wider public.
This project addresses that gap by translating complex capacity-building outcomes into human-centered, evidence-based storytelling. By following OPD leaders beyond training rooms and into their communities, the documentary highlights how advocacy skills are applied in real-world contexts—demonstrating tangible shifts in confidence, agency, and engagement.
The initiative aligns with:
- Rights-based development approaches
- Inclusive governance and democratic participation
- Advocacy for marginalized and underrepresented groups
Project Objectives
The proposed documentary aims to:
- Visually demonstrate the transformation of OPD representatives into active policy advocates
- Showcase the real-world application of advocacy tools and action plans
- Strengthen CPDI’s advocacy, communication, and outreach efforts
- Provide a high-quality resource for donor engagement, public awareness, and policy dialogue
- Elevate the voices and leadership of persons with disabilities in Pakistan
Creative Concept and Narrative Approach
The documentary is built around a central creative concept: “The Shift in Power.”
Rather than focusing on vulnerability or sympathy, the narrative emphasizes capacity, agency, and leadership. The story arc follows selected OPD leaders through three interconnected stages:
1. The Challenge
An introduction to the structural barriers faced by OPDs, including exclusion from policy processes, limited access to information, and weak representation in decision-making spaces.
2. The Intervention
Dynamic documentation of capacity-building sessions, highlighting moments where participants acquire concrete advocacy tools—such as understanding legal frameworks, using Right to Information mechanisms, and engaging local government structures.
3. The Action
Field-based storytelling that follows OPD leaders as they implement their action plans within their communities, engage authorities, and mobilize collective action.
4. The Outcome
Reflections and testimonials illustrating how capacity-building has reshaped approaches to advocacy, confidence in engagement, and perceptions of accountability.
This structure ensures the documentary remains compelling, credible, and policy-relevant.
Technical Methodology
Trend Nova World proposes a structured, three-phase production methodology:
Phase 1: Pre-Production
- Inception and alignment with CPDI on messaging and objectives
- Selection of compelling OPD representatives as core narrative anchors
- Development of a script and storyboard aligned with democratic values and inclusive development goals
Phase 2: Production
- Field filming across designated locations including training venues and community settings
- Coverage of capacity-building sessions, advocacy activities, and stakeholder engagement
- Use of mobile, low-disruption production teams to ensure authenticity and ethical engagement
Phase 3: Post-Production
- Professional editing, sound design, and visual treatment
- Integration of animated graphics to simplify complex advocacy and policy concepts
- Production of a full-length documentary and a short teaser for digital platforms
The final outputs are designed for use across advocacy events, donor briefings, social media, and online platforms.
Geographic Scope
The project covers multiple locations reflecting both national and local dimensions of advocacy, including:
- Training and coordination centers
- District-level communities where OPDs operate and engage policymakers
This geographic spread reinforces the national relevance and grassroots authenticity of the documentary.
Institutional Capacity and Team Strength
Trend Nova World brings specialized expertise in strategic communications, documentary production, and advocacy storytelling. The proposed team combines:
- Senior communications and advocacy strategists with experience supporting UN agencies and development partners
- Technical multimedia professionals with a strong background in documentary filmmaking, animation, and post-production
This blend ensures that the documentary meets both creative excellence and institutional communication standards.
Ethical and Safeguarding Considerations
All production activities will adhere to ethical communication principles, including:
- Informed consent of participants
- Respectful and non-exploitative representation
- Sensitivity to disability rights and dignity
- Compliance with safeguarding and confidentiality standards
Expected Outcomes
Upon completion, the project is expected to deliver:
- A compelling advocacy documentary demonstrating OPD capacity and leadership
- Enhanced visibility of disability rights and inclusive governance issues
- Strengthened communication assets for CPDI’s advocacy and donor engagement
- Greater public and institutional understanding of OPDs as agents of change
Project Status
This initiative has been formally submitted as a proposed project and is currently positioned within Trend Nova World’s Project Pipeline as a strategic advocacy, inclusion, and communications intervention.
